Zeely AI UGC Campaign
Zeely AI partnered with ORYN to produce creator-led video content designed to demonstrate the platform’s advertising creative automation tools. The campaign focused on engaging product demonstrations and relatable short-form storytelling designed for TikTok and Instagram audiences. Through on-camera creator content and platform-native editing, the campaign produced high-engagement UGC assets designed for both organic distribution and paid social advertising. Role: UGC Production, On-Camera Content Creation, Scriptwriting
Year
2025
Industry
AI / Advertising Technology
Space of work
UGC Campaign
Timeline
8 Week Campaign
Product Demonstration Through Creator-Led Content
The Zeely AI campaign focused on showcasing how the platform helps brands generate advertising creatives quickly and efficiently. Through relatable creator-style demonstrations, the content translated the platform’s capabilities into clear real-world marketing applications.
Strategy
Social-Native Video Content
Each video was designed specifically for short-form social platforms, combining strong hooks with concise product explanations. This ensured the content maintained engagement while clearly communicating the platform’s benefits to viewers.
Creative Translation
Authenticity Driving Engagement
The campaign relied on authentic creator storytelling rather than traditional advertising formats. This approach helped the content blend naturally into social feeds while still delivering strong marketing performance.
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PROJECTS
